Russia’s got the World Cup

Two great things happened to the Russian economy this week: oil cracked above $87 a barrel and yes, the country has won its bid to host the 2018 World Cup football series.

The RTS index is up a fairly stunning 4.7% in dollar terms for the first four days of this week, boosted by the big names in the energy patch like Gazprom (OGZPY, quote) but also the consumer sector stories.

Obviously, Wimm-Bill-Dan (WBD, quote), which is getting bought out at a 35% premium by Pepsi (PEP, quote) is one of the stars.

The economic impact of the World Cup — coupled with the 2014 Olympics going to Sochi — should be quite big. You can already see it playing out in the infrastructure stocks, which means the steel group could benefit. Good news for names like Mechel (MTL, quote).

People were looking for a good reason to buy Russia anyway, and this should be a really great one. Buy steel names like MTL. Buy construction and fast food if you can get access. Buy OGZPY just because it is the giant in this market.

And on the consumer side, take another look at CTCM (quote), MBT (quote), CEDC (quote), Carlsberg (CGBWF, quote), the thinly traded Aeroflot (AERZF, quote), Turkish brewer Efes (AEBZY, quote).

Or throw it all together as RSX (quote):

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